2030 Movement: Elevating Customer Experiences with Applied Design Thinking

This event is part of The 2030 Movement, a free week-long festival of learning. Head to The2030Movement.com to see the full schedule.

Welcome to a new chapter of the 21st Century – The Experience Economy. A new era of consumers whose expectations go beyond a simple utility-based decision, but instead, are looking for brands who make them feel understood, heard and deeply connected to. How do you ensure your business speaks to and builds loyalty with today’s fickle and experience-led customer?

Through a blended learning approach; you will learn how to elevate experience through the Design Thinking framework. Expect to come out of this introductory session armed with a deeper understanding of user behaviour and journey mapping to help you or your business stay relevant in this experience-led modern economy.

It’s time we revolutionalise eXperiences.

Takeaways

• What is Design Thinking
• How might we develop customer-centric lens
• How might we use Design Thinking to improve Customer Experience
• Identifying pain points and opportunities through a basic Journey Map

Instructor

Jacalin Ding, Senior Product Designer & Strategist / Consultant

By submitting your email address, you agree to receive updates about news, programs, and special events from General Assembly and our event partners. Please refer to General Assembly’s Terms of Service and Privacy Policy for more information.

Register Here